The key to success: Evidence-based product development
The quality of our research and development (R&D) is the essence of one of our core competencies. This will remain the driving force behind the cultivation of existing GABA products and the development of new GABA products.
An international network of experts: research with an impact
Research – including the quest for new active substances and mechanisms of action – is crucial to our future success. Research requires major investments and long-term commitment, as well as an intuitive feel for promising and implementable solutions. World-wide collaboration with leading specialists in the various fields of dentistry allows us to conduct target-oriented research. This expert network also allows us to identify new trends at an early stage, and to have them competently assessed. The research work is concentrated on caries, gingivitis, periodontitis and related microbiology.
Research results form the basis for new product technologies. The ideas are based either on dentistry and general medical trends or on new and changed consumer needs. Of course, whatever the source of our inspiration, the development of our products always calls for close collaboration between Research & Development, Marketing and the Scientific Affairs specialists to ensure results that are technologically innovative, attractive from a consumer viewpoint and accepted in specialist circles as genuine problem remedies.
elmex gel Applied once a week – significantly and verifiably enhances protection against caries
